The white paper from the Financial Times’ fDi Intelligence, 5 Online Trends Economic Developers Can’t Ignore, includes the trend “Small is the New Big”. The article points out that there is greater value from economic development organizations focusing on small businesses that already exist in their communities instead of an exclusive focus on business attraction from outside of the area. According to the article, “today innovative economic development organizations are implementing online Business Retention and Expansion using the same ingenuity to bring mass service to their local businesses on their websites. The breakthrough online innovation which is making this happen is SizeUp LBI (Local Business Intelligence) which enables EDOs to empower their small business community with industry-accurate and geographically specific market research and data insights to help entrepreneurs make smarter decisions based on data.”
Read the full article on Linkedin or download the white paper.